Event
Entrepreneurship Basics (Track 2) [SS232545011]
Lecturers
Organisation
- Institut für Entrepreneurship, TechnologieManagement und Innovation (EnTechnon)
Part of
- Brick Seminar in Business Administration (Bachelor) | Industrial Engineering and Management (B.Sc.)
- Brick Seminar in Business Administration (Bachelor) | Economics Engineering (B.Sc.)
- Brick Seminar in Business Administration (Bachelor) | Digital Economics (B.Sc.)
- Brick Seminar in Business Administration (Bachelor) | Information Systems (B.Sc.)
- Brick Seminar in Business Administration (Bachelor) | Information Engineering and Management (B.Sc.)
Appointments
- 22.04.2023 10:00 - 18:00 - Room: 05.20 1C-02
- 06.05.2023 10:00 - 18:00 - Room: 05.20 1C-02
- 17.06.2023 10:00 - 14:00 - Room: 05.20 1C-02
Note
Course Content:
This seminar shows what is important for entrepreneurs and it guides you through a structured process from the first business idea to a pitch of your final business model. In teams you create, develop, validate and present your business model. It partially simulates a start-up process up to the investor pitch.
Starting with a rough business idea, you learn to understand and validate the customer problems. Together with your teammates and the feedback from the other teams and the lecturer, you will create a sharp business model by using tools like the Value Proposition Canvas, the Business Model Canvas and customer interviews. With some further information about rapid prototyping and structuring a pitch and a one-pager for business angels, you will learn, how to present the developed business. This seminar is teamwork. You grow as a team, learn to communicate and to work efficient in a team so all your results (the pitch and the written outline) are presented by the team.
Learning Objectives
- Learning of entrepreneurial skills.
- Understanding of value creation importance.
- Experience on how to derive and test hypothesis.
- Transition from ideas to a business model that works.
- Leaning how to pitch and to convince investors.
Exam:
Presentation + active participation + paper.
Target group:
Bachelor students